Enjoyed catching up with my big sis in Planning, Chris!
Thursday, July 31, 2008
Wednesday, July 30, 2008
Tuesday, July 29, 2008
Monday, July 28, 2008
Sunday, July 27, 2008
Avery Island: Land of TABASCO
Flew out this evening to work onsite for the next few days on Avery Island.
Friday, July 25, 2008
Seventeen Seventeen
A friend & I walked over for lunch at the DMA's restaurant, Seventeen Seventeen, today & highly recommend checking it out if you haven't already. Deliciously chic.
Thursday, July 24, 2008
Wednesday, July 23, 2008
Planning Conf. Top 10 Take-Aways
1. A planner is not their creative brief. A planner is their creative briefing.
2. Always be briefing.
3. Real insight comes when you make a mess. Too often planning is seen as “No mess, just magic” & we need to get a little messier.
4. Insights aren’t always found. They are created.
5. Hunt for tension. Find conflict & love it.
6. A good brand takes a position, not just a positioning.
7. Stick the trends on the table, work them & see what works for your world.
8. To get big ideas, focus on what people do. Not on what we want them to do.
9. In today’s society, selfish altruism is the new survival mechanism.
10. “In the end, it’s easy. You think of a lot of ideas & throw away the bad ones” -Linus Pauling
(via Melissa)
For more observations click here.
Tuesday, July 22, 2008
'08 Planning Conf. in Miami
Day 2 of the Planning Conference ... lots of learning & some time to catch up with friends at Strategy by the Shore :o)
Monday, July 21, 2008
'08 Planning Conf. in Miami
Part of our TracyLocke Planning Squad
This year's AAAA Account Planning Conference was held at the beautiful Lowes Hotel in Miami Beach. Over 600 domestic & international Strategic Planners spent the day in general & break-out sessions, then socialized through the evening at dinner, at The Delano & in the ocean.
Sunday, July 20, 2008
Sunday Funday
Started the day with early FC service and teaching FC Kids another lesson in our Spy Chase series. Then caught up with Auntie Cherie over lunch at Cosmic Cafe before bolting out to FC Grapevine for Allaso Ranch Kids' Camp training ...
... and finally popped over to DFW for a flight to Miami tonight for the Account Planning Conference until Wednesday.
Saturday, July 19, 2008
A Jazzy Double Date
Two incredibly thoughtful gentlemen, Matt & Maurice, planned a chillaxed eve out for Janay & I tonight. We headed out to listen to live jazz in the park, complete with a prepared picnic dinner (including delish choc-covered strawberries!) Thanks, guys! (We're thinking salsa lessons are next on the wish list ;o)
Friday, July 18, 2008
Date Night
Matt showed up at my door with a dozen beautiful roses and que romantica dinner plans at Sushi Axiom. We wrapped up the eve with relaxing conversation, dessert & vino at the new neighborhood patio of Pulcinella.
Tuesday, July 15, 2008
True Financial Freedom!
Today officially marks the date of my achievement of true financial freedom! Crown Financial Ministries' "Money Map" and "Personal Mvelopes" are the very best, most intuitive & supportive tools I've been introduced to for gaining this freedom & learning effective financial management.
Sunday, July 13, 2008
Saturday, July 12, 2008
Adventurous Weekend
An action-filled day at FC Kids' Adventure Weekend!
Followed by an thrilling, competitive 1st place finish sail race this evening with Matt, Tim & Diane aboard Coquette on Lk. Grapevine!
Friday, July 11, 2008
Happy Birthday, 7-Eleven!
We planners were hard at work this morning! With 7-Eleven as one of our brands, we headed out for a full-on tour of some 7-Elevens to celebrate their July 11th (aka 7/11) promotion of free 7.11 oz. Slurpees from 7 a.m. to 11 p.m.! Matt, Amanda, and I took in our fair share of these FREEzing treats ;o) ... my fav = Cafe Latte + Strawberry Twizzler mix!
Wednesday, July 9, 2008
Tuesday, July 8, 2008
Dress Rehearsal & Building
Tonight was rehearsals for FC Kids Adventure Weekend. While we actors rehearsed, these mighty builders built. Matt, Maurice, Kevin & crew did an incredible job transforming the new FC Kids area into a Backstage Blast!
Monday, July 7, 2008
Braggin' on the Lil Bro
Have I mentioned just what a cutie my lil brother is? Well, I'll mention it again then ;o) Here's a pic of him and his sweet girlfriend, Meagan. Love them!
Sunday, July 6, 2008
Saturday, July 5, 2008
4th of July Weekend
More good times at the Mota-Vators PK lakehouse! What a treat it was to spend the long weekend with such great friends :o)
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